China Business Report (up to 3/2/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
135%
5pp
132%
3pp
8%
17%
58%
4pp
58%
3pp
3%
1%
12%
4pp
12%
3pp
1%
8%
12%
4pp
12%
3pp
1%
8%
GW
182%
4pp
182%
4pp
-4%
33%
61%
0pp
67%
2pp
-7%
11%
32%
7pp
31%
6pp
-8%
-3%
32%
7pp
31%
6pp
-8%
-3%
GJ
79%
22pp
91%
20pp
27%
12%
8%
1pp
10%
2pp
15%
8%
-9%
0pp
-8%
0pp
-7%
-6%
-9%
0pp
-8%
0pp
-7%
-6%
BS
33%
5pp
15%
-3pp
72%
36%
-37%
0pp
-46%
-7pp
26%
-13%
-59%
-3pp
-60%
-4pp
10%
2%
-59%
-3pp
-60%
-4pp
10%
2%
GL
159%
15pp
159%
15pp
-26%
-10%
105%
14pp
105%
14pp
-27%
-3%
-12%
-1pp
-12%
-1pp
-32%
-10%
-12%
-1pp
-12%
-1pp
-32%
-10%
BM
208%
-9pp
211%
-8pp
-27%
119%
56%
-1pp
58%
0pp
-20%
30%
24%
7pp
23%
7pp
1%
13%
24%
7pp
23%
7pp
1%
13%
EM
-59%
-42pp
-59%
-42pp
88%
5%
-73%
-35pp
-73%
-35pp
92%
-36%
26%
-6pp
26%
-6pp
37%
49%
26%
-6pp
26%
-6pp
37%
49%
EW
415%
-7pp
421%
-6pp
86%
508%
54%
2pp
55%
3pp
50%
45%
58%
4pp
58%
4pp
28%
38%
58%
4pp
58%
4pp
28%
38%
EB
0%
0pp
0%
0pp
0%
0%
0%
0pp
0%
0pp
0%
0%
1000%
49pp
1000%
49pp
1000%
1000%
1000%
49pp
1000%
49pp
1000%
1000%
ALL Brand
141%
4pp
140%
3pp
5%
24%
56%
3pp
57%
3pp
2%
4%
12%
4pp
12%
3pp
-1%
5%
12%
4pp
12%
3pp
-1%
5%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
87%
5pp
79%
2pp
4%
17%
41%
3pp
39%
2pp
0%
13%
4%
3pp
2%
2pp
0%
8%
4%
3pp
2%
2pp
0%
8%
Shendong
185%
7pp
212%
11pp
18%
9%
55%
2pp
60%
4pp
5%
-2%
15%
4pp
10%
1pp
2%
0%
15%
4pp
10%
1pp
2%
0%
Northern China
260%
23pp
243%
18pp
43%
6%
62%
12pp
70%
12pp
5%
-20%
15%
7pp
15%
6pp
3%
8%
15%
7pp
15%
6pp
3%
8%
Eastern China
195%
17pp
198%
14pp
9%
13%
108%
12pp
115%
11pp
6%
18%
7%
1pp
4%
0pp
-15%
-11%
7%
1pp
4%
0pp
-15%
-11%
Western China
212%
4pp
258%
9pp
11%
4%
185%
5pp
223%
9pp
9%
11%
29%
2pp
33%
3pp
-19%
-12%
29%
2pp
33%
3pp
-19%
-12%
E-shop
110%
-18pp
110%
-18pp
-7%
194%
23%
-7pp
23%
-7pp
-2%
43%
23%
5pp
23%
5pp
0%
8%
23%
5pp
23%
5pp
0%
8%
China total
141%
4pp
140%
3pp
5%
24%
56%
3pp
57%
3pp
2%
4%
12%
4pp
12%
3pp
-1%
5%
12%
4pp
12%
3pp
-1%
5%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
96%
5pp
96%
5pp
0%
-2%
62%
3pp
62%
3pp
-4%
0%
-4%
6pp
-4%
6pp
0%
6%
-4%
6pp
-4%
6pp
0%
6%
Shendong
189%
8pp
189%
8pp
20%
18%
41%
2pp
41%
2pp
10%
2%
0%
3pp
0%
3pp
-2%
-3%
0%
3pp
0%
3pp
-2%
-3%
Northern China
452%
40pp
452%
40pp
77%
-6%
162%
15pp
162%
15pp
18%
16%
9%
13pp
9%
13pp
0%
17%
9%
13pp
9%
13pp
0%
17%
Eastern China
190%
21pp
190%
21pp
4%
-9%
126%
17pp
126%
17pp
1%
12%
-7%
0pp
-7%
0pp
-19%
-9%
-7%
0pp
-7%
0pp
-19%
-9%
Western China
352%
12pp
352%
12pp
14%
10%
294%
13pp
294%
13pp
15%
12%
15%
1pp
15%
1pp
-27%
-16%
15%
1pp
15%
1pp
-27%
-16%
E-shop
110%
-18pp
110%
-18pp
-7%
194%
23%
-7pp
23%
-7pp
-2%
43%
23%
5pp
23%
5pp
0%
8%
23%
5pp
23%
5pp
0%
8%
Sub-total
153%
4pp
153%
4pp
1%
15%
63%
2pp
63%
2pp
3%
-3%
8%
4pp
8%
4pp
-4%
11%
8%
4pp
8%
4pp
-4%
11%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
83%
5pp
70%
0pp
5%
23%
33%
3pp
27%
0pp
0%
16%
7%
2pp
6%
1pp
1%
8%
7%
2pp
6%
1pp
1%
8%
Shendong
180%
6pp
269%
15pp
14%
-2%
78%
2pp
115%
9pp
-7%
-9%
34%
5pp
33%
2pp
5%
1%
34%
5pp
33%
2pp
5%
1%
Northern China
200%
7pp
163%
0pp
7%
18%
34%
12pp
33%
9pp
2%
-32%
17%
3pp
19%
3pp
2%
1%
17%
3pp
19%
3pp
2%
1%
Eastern China
202%
10pp
214%
7pp
20%
45%
92%
7pp
97%
5pp
12%
24%
24%
2pp
26%
2pp
-9%
-9%
24%
2pp
26%
2pp
-9%
-9%
Western China
162%
2pp
201%
7pp
11%
1%
144%
0pp
177%
5pp
6%
11%
41%
1pp
56%
5pp
-10%
-8%
41%
1pp
56%
5pp
-10%
-8%
Sub-total
130%
6pp
122%
2pp
13%
24%
49%
6pp
48%
4pp
3%
3%
16%
3pp
17%
2pp
2%
6%
16%
3pp
17%
2pp
2%
6%