China Business Report (up to 3/11/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
89%
7pp
89%
5pp
9%
-6%
93%
9pp
89%
7pp
16%
-15%
16%
4pp
16%
3pp
2%
7%
16%
4pp
16%
3pp
2%
7%
GW
137%
7pp
135%
5pp
8%
-3%
102%
9pp
98%
7pp
7%
-19%
38%
8pp
37%
6pp
-7%
-4%
38%
8pp
37%
6pp
-7%
-4%
GJ
71%
-1pp
78%
1pp
10%
13%
81%
4pp
88%
4pp
10%
13%
-6%
0pp
-5%
0pp
-6%
-6%
-6%
0pp
-5%
0pp
-6%
-6%
BS
252%
26pp
328%
25pp
40%
73%
-2%
12pp
-5%
10pp
29%
-7%
-56%
-2pp
-57%
-3pp
11%
2%
-56%
-2pp
-57%
-3pp
11%
2%
GL
250%
14pp
250%
14pp
-14%
11%
176%
17pp
176%
17pp
-18%
-2%
-2%
1pp
-2%
1pp
-31%
-9%
-2%
1pp
-2%
1pp
-31%
-9%
BM
78%
3pp
72%
2pp
-3%
23%
45%
7pp
40%
5pp
-2%
-12%
26%
7pp
24%
6pp
0%
12%
26%
7pp
24%
6pp
0%
12%
EM
-41%
-7pp
-41%
-7pp
60%
-29%
-57%
-9pp
-57%
-9pp
80%
-45%
8%
-6pp
7%
-6pp
53%
27%
8%
-6pp
7%
-6pp
53%
27%
EW
273%
13pp
273%
13pp
15%
138%
164%
14pp
165%
14pp
22%
59%
71%
6pp
72%
6pp
26%
42%
71%
6pp
72%
6pp
26%
42%
EB
1000%
42pp
1000%
42pp
1000%
1000%
1000%
41pp
1000%
41pp
1000%
1000%
1000%
48pp
1000%
48pp
1000%
1000%
1000%
48pp
1000%
48pp
1000%
1000%
ALL Brand
103%
7pp
103%
6pp
14%
-3%
91%
10pp
87%
7pp
18%
-17%
17%
4pp
16%
3pp
0%
4%
17%
4pp
16%
3pp
0%
4%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
96%
7pp
90%
4pp
12%
17%
90%
5pp
84%
3pp
5%
16%
7%
3pp
5%
2pp
1%
8%
7%
3pp
5%
2pp
1%
8%
Shendong
234%
11pp
233%
9pp
37%
15%
205%
8pp
193%
5pp
21%
12%
20%
5pp
15%
1pp
2%
-1%
20%
5pp
15%
1pp
2%
-1%
Northern China
132%
7pp
140%
7pp
6%
-3%
170%
9pp
177%
9pp
6%
-3%
22%
7pp
23%
6pp
2%
6%
22%
7pp
23%
6pp
2%
6%
Eastern China
174%
10pp
203%
13pp
15%
28%
168%
13pp
187%
14pp
7%
17%
15%
2pp
12%
1pp
-14%
-10%
15%
2pp
12%
1pp
-14%
-10%
Western China
219%
10pp
311%
18pp
16%
17%
258%
6pp
353%
15pp
10%
14%
37%
2pp
42%
3pp
-18%
-12%
37%
2pp
42%
3pp
-18%
-12%
E-shop
38%
1pp
38%
1pp
0%
34%
14%
4pp
14%
4pp
3%
2%
21%
5pp
21%
5pp
1%
7%
21%
5pp
21%
5pp
1%
7%
China total
103%
7pp
103%
6pp
14%
-3%
91%
10pp
87%
7pp
18%
-17%
17%
4pp
16%
3pp
0%
4%
17%
4pp
16%
3pp
0%
4%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
137%
10pp
137%
10pp
5%
5%
118%
7pp
118%
7pp
-4%
-1%
0%
6pp
0%
6pp
-1%
5%
0%
6pp
0%
6pp
-1%
5%
Shendong
240%
14pp
240%
14pp
51%
22%
179%
9pp
179%
9pp
23%
14%
5%
3pp
5%
3pp
-2%
-3%
5%
3pp
5%
3pp
-2%
-3%
Northern China
203%
14pp
203%
14pp
15%
4%
265%
15pp
265%
15pp
14%
14%
18%
13pp
18%
13pp
0%
15%
18%
13pp
18%
13pp
0%
15%
Eastern China
292%
14pp
292%
14pp
-3%
14%
227%
18pp
227%
18pp
-3%
1%
3%
1pp
3%
1pp
-18%
-9%
3%
1pp
3%
1pp
-18%
-9%
Western China
681%
29pp
681%
29pp
51%
55%
607%
21pp
607%
21pp
33%
39%
27%
2pp
27%
2pp
-26%
-15%
27%
2pp
27%
2pp
-26%
-15%
E-shop
38%
1pp
38%
1pp
0%
34%
14%
4pp
14%
4pp
3%
2%
21%
5pp
21%
5pp
1%
7%
21%
5pp
21%
5pp
1%
7%
Sub-total
110%
9pp
110%
9pp
15%
-20%
78%
10pp
78%
10pp
18%
-38%
13%
5pp
13%
5pp
-2%
8%
13%
5pp
13%
5pp
-2%
8%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
83%
5pp
68%
0pp
13%
20%
80%
5pp
66%
0pp
8%
21%
10%
2pp
9%
1pp
1%
9%
10%
2pp
9%
1pp
1%
9%
Shendong
226%
6pp
215%
2pp
13%
4%
245%
7pp
229%
2pp
13%
7%
38%
5pp
38%
2pp
4%
0%
38%
5pp
38%
2pp
4%
0%
Northern China
104%
4pp
105%
3pp
2%
-6%
133%
7pp
130%
4pp
4%
-11%
24%
4pp
26%
3pp
1%
0%
24%
4pp
26%
3pp
1%
0%
Eastern China
77%
7pp
80%
5pp
15%
20%
110%
7pp
120%
6pp
15%
25%
28%
2pp
30%
2pp
-8%
-8%
28%
2pp
30%
2pp
-8%
-8%
Western China
98%
0pp
142%
8pp
-4%
-7%
147%
-1pp
208%
8pp
-1%
-1%
45%
1pp
61%
5pp
-10%
-8%
45%
1pp
61%
5pp
-10%
-8%
Sub-total
95%
5pp
91%
2pp
10%
10%
110%
5pp
107%
3pp
10%
12%
21%
3pp
21%
2pp
2%
5%
21%
3pp
21%
2pp
2%
5%