China Business Report (up to 3/20/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
52%
8pp
49%
6pp
4%
-4%
94%
9pp
91%
7pp
13%
-7%
20%
5pp
20%
4pp
2%
6%
20%
5pp
20%
4pp
2%
6%
GW
57%
6pp
49%
2pp
-4%
-9%
98%
9pp
91%
6pp
7%
-17%
43%
8pp
41%
6pp
-6%
-5%
43%
8pp
41%
6pp
-6%
-5%
GJ
194%
10pp
187%
7pp
20%
31%
151%
8pp
149%
6pp
16%
20%
1%
1pp
1%
1pp
-6%
-5%
1%
1pp
1%
1pp
-6%
-5%
BS
32%
17pp
42%
16pp
65%
14%
15%
14pp
13%
12pp
43%
6%
-54%
-2pp
-55%
-3pp
13%
2%
-54%
-2pp
-55%
-3pp
13%
2%
GL
101%
12pp
101%
12pp
6%
36%
139%
14pp
139%
14pp
-11%
9%
4%
1pp
4%
1pp
-30%
-7%
4%
1pp
4%
1pp
-30%
-7%
BM
40%
7pp
22%
2pp
-13%
-38%
61%
11pp
49%
7pp
3%
-25%
30%
8pp
27%
7pp
1%
8%
30%
8pp
27%
7pp
1%
8%
EM
-24%
-11pp
-24%
-11pp
-5%
0%
-40%
-8pp
-40%
-8pp
48%
-26%
6%
-6pp
6%
-7pp
47%
26%
6%
-6pp
6%
-7pp
47%
26%
EW
19%
-12pp
19%
-12pp
8%
98%
109%
8pp
109%
8pp
25%
53%
69%
5pp
69%
5pp
26%
42%
69%
5pp
69%
5pp
26%
42%
EB
1000%
46pp
1000%
46pp
1000%
1000%
1000%
44pp
1000%
44pp
1000%
1000%
1000%
48pp
1000%
48pp
1000%
1000%
1000%
48pp
1000%
48pp
1000%
1000%
ALL Brand
55%
7pp
50%
5pp
2%
-5%
93%
10pp
88%
7pp
15%
-12%
22%
5pp
21%
4pp
0%
3%
22%
5pp
21%
4pp
0%
3%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
146%
11pp
131%
5pp
6%
19%
125%
8pp
115%
4pp
5%
17%
14%
4pp
11%
2pp
1%
8%
14%
4pp
11%
2pp
1%
8%
Shendong
343%
15pp
344%
12pp
53%
51%
253%
12pp
247%
9pp
43%
26%
28%
5pp
23%
2pp
4%
0%
28%
5pp
23%
2pp
4%
0%
Northern China
36%
6pp
36%
5pp
5%
8%
124%
7pp
129%
7pp
5%
6%
27%
7pp
28%
6pp
2%
6%
27%
7pp
28%
6pp
2%
6%
Eastern China
22%
6pp
35%
10pp
22%
21%
99%
10pp
114%
12pp
12%
17%
18%
3pp
16%
1pp
-12%
-8%
18%
3pp
16%
1pp
-12%
-8%
Western China
80%
5pp
113%
11pp
9%
17%
212%
6pp
282%
14pp
11%
20%
44%
2pp
50%
4pp
-17%
-10%
44%
2pp
50%
4pp
-17%
-10%
E-shop
-12%
-3pp
-12%
-3pp
-16%
-3%
16%
4pp
16%
4pp
0%
6%
21%
5pp
21%
5pp
1%
7%
21%
5pp
21%
5pp
1%
7%
China total
55%
7pp
50%
5pp
2%
-5%
93%
10pp
88%
7pp
15%
-12%
22%
5pp
21%
4pp
0%
3%
22%
5pp
21%
4pp
0%
3%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
178%
13pp
178%
13pp
5%
1%
158%
10pp
158%
10pp
-2%
1%
7%
7pp
7%
7pp
0%
5%
7%
7pp
7%
7pp
0%
5%
Shendong
290%
18pp
290%
18pp
78%
53%
222%
14pp
222%
14pp
58%
29%
12%
4pp
12%
4pp
1%
-2%
12%
4pp
12%
4pp
1%
-2%
Northern China
88%
15pp
88%
15pp
13%
16%
191%
14pp
191%
14pp
12%
16%
25%
13pp
25%
13pp
0%
15%
25%
13pp
25%
13pp
0%
15%
Eastern China
80%
7pp
80%
7pp
13%
16%
166%
13pp
166%
13pp
-6%
2%
9%
2pp
9%
2pp
-18%
-9%
9%
2pp
9%
2pp
-18%
-9%
Western China
307%
18pp
307%
18pp
35%
65%
557%
21pp
557%
21pp
35%
57%
39%
3pp
39%
3pp
-25%
-13%
39%
3pp
39%
3pp
-25%
-13%
E-shop
-12%
-3pp
-12%
-3pp
-16%
-3%
16%
4pp
16%
4pp
0%
6%
21%
5pp
21%
5pp
1%
7%
21%
5pp
21%
5pp
1%
7%
Sub-total
50%
7pp
50%
7pp
2%
-22%
83%
11pp
83%
11pp
16%
-31%
18%
5pp
18%
5pp
-2%
6%
18%
5pp
18%
5pp
-2%
6%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
135%
10pp
108%
1pp
7%
25%
114%
7pp
94%
0pp
7%
23%
17%
3pp
14%
1pp
1%
9%
17%
3pp
14%
1pp
1%
9%
Shendong
419%
10pp
511%
11pp
11%
44%
297%
8pp
317%
6pp
12%
19%
46%
5pp
46%
3pp
3%
0%
46%
5pp
46%
3pp
3%
0%
Northern China
18%
2pp
11%
-1pp
2%
5%
102%
4pp
99%
3pp
2%
1%
27%
3pp
29%
3pp
1%
0%
27%
3pp
29%
3pp
1%
0%
Eastern China
-13%
7pp
-11%
4pp
16%
11%
49%
8pp
49%
5pp
19%
16%
27%
3pp
28%
2pp
-4%
-5%
27%
3pp
28%
2pp
-4%
-5%
Western China
22%
2pp
33%
5pp
0%
-5%
111%
1pp
146%
7pp
1%
-1%
48%
1pp
64%
5pp
-10%
-8%
48%
1pp
64%
5pp
-10%
-8%
Sub-total
60%
7pp
52%
2pp
-1%
9%
106%
6pp
100%
3pp
6%
12%
25%
3pp
25%
2pp
2%
5%
25%
3pp
25%
2pp
2%
5%