China Business Report (up to 3/21/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
55%
7pp
56%
6pp
-4%
5%
96%
9pp
94%
7pp
9%
-4%
21%
5pp
21%
4pp
1%
7%
21%
5pp
21%
4pp
1%
7%
GW
67%
1pp
63%
0pp
-18%
11%
101%
7pp
95%
5pp
1%
-11%
44%
7pp
42%
6pp
-8%
-4%
44%
7pp
42%
6pp
-8%
-4%
GJ
151%
7pp
142%
4pp
17%
26%
150%
8pp
147%
6pp
17%
20%
2%
1pp
2%
1pp
-6%
-5%
2%
1pp
2%
1pp
-6%
-5%
BS
9%
9pp
11%
8pp
48%
19%
11%
13pp
9%
11pp
41%
6%
-54%
-2pp
-55%
-3pp
13%
2%
-54%
-2pp
-55%
-3pp
13%
2%
GL
103%
11pp
103%
11pp
8%
40%
135%
14pp
135%
14pp
-10%
13%
4%
2pp
4%
2pp
-29%
-7%
4%
2pp
4%
2pp
-29%
-7%
BM
50%
1pp
34%
-3pp
-25%
-12%
65%
9pp
53%
5pp
-4%
-18%
31%
7pp
28%
6pp
-2%
10%
31%
7pp
28%
6pp
-2%
10%
EM
-67%
-30pp
-67%
-30pp
-35%
-9%
-51%
-14pp
-51%
-14pp
28%
-28%
3%
-7pp
2%
-7pp
42%
25%
3%
-7pp
2%
-7pp
42%
25%
EW
-18%
-20pp
-18%
-20pp
-10%
142%
90%
3pp
91%
3pp
14%
65%
65%
4pp
65%
4pp
21%
45%
65%
4pp
65%
4pp
21%
45%
EB
1000%
45pp
1000%
45pp
1000%
1000%
1000%
44pp
1000%
44pp
1000%
1000%
1000%
47pp
1000%
47pp
1000%
1000%
1000%
47pp
1000%
47pp
1000%
1000%
ALL Brand
58%
5pp
57%
4pp
-10%
7%
94%
9pp
90%
7pp
9%
-8%
22%
5pp
22%
4pp
-1%
4%
22%
5pp
22%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
120%
9pp
109%
4pp
7%
17%
124%
8pp
114%
4pp
6%
17%
15%
4pp
12%
2pp
1%
8%
15%
4pp
12%
2pp
1%
8%
Shendong
260%
13pp
261%
10pp
48%
43%
260%
13pp
253%
9pp
44%
28%
29%
5pp
24%
2pp
4%
0%
29%
5pp
24%
2pp
4%
0%
Northern China
32%
6pp
33%
5pp
5%
8%
117%
7pp
122%
7pp
5%
7%
27%
7pp
29%
6pp
2%
6%
27%
7pp
29%
6pp
2%
6%
Eastern China
16%
6pp
28%
9pp
22%
23%
91%
9pp
104%
11pp
13%
18%
18%
3pp
16%
1pp
-11%
-8%
18%
3pp
16%
1pp
-11%
-8%
Western China
83%
4pp
116%
11pp
8%
21%
195%
5pp
259%
13pp
11%
21%
44%
2pp
51%
4pp
-17%
-10%
44%
2pp
51%
4pp
-17%
-10%
E-shop
17%
-4pp
17%
-4pp
-28%
30%
24%
3pp
24%
3pp
-7%
15%
23%
5pp
23%
5pp
-2%
9%
23%
5pp
23%
5pp
-2%
9%
China total
58%
5pp
57%
4pp
-10%
7%
94%
9pp
90%
7pp
9%
-8%
22%
5pp
22%
4pp
-1%
4%
22%
5pp
22%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
152%
12pp
152%
12pp
6%
3%
153%
10pp
153%
10pp
1%
0%
8%
7pp
8%
7pp
0%
5%
8%
7pp
8%
7pp
0%
5%
Shendong
226%
16pp
226%
16pp
70%
46%
226%
14pp
226%
14pp
59%
31%
14%
4pp
14%
4pp
2%
-2%
14%
4pp
14%
4pp
2%
-2%
Northern China
74%
12pp
74%
12pp
11%
16%
179%
13pp
179%
13pp
11%
17%
26%
13pp
26%
13pp
0%
15%
26%
13pp
26%
13pp
0%
15%
Eastern China
73%
6pp
73%
6pp
16%
21%
153%
12pp
153%
12pp
-4%
5%
9%
2pp
9%
2pp
-17%
-8%
9%
2pp
9%
2pp
-17%
-8%
Western China
311%
16pp
311%
16pp
33%
74%
516%
19pp
516%
19pp
34%
61%
40%
3pp
40%
3pp
-24%
-12%
40%
3pp
40%
3pp
-24%
-12%
E-shop
17%
-4pp
17%
-4pp
-28%
30%
24%
3pp
24%
3pp
-7%
15%
23%
5pp
23%
5pp
-2%
9%
23%
5pp
23%
5pp
-2%
9%
Sub-total
67%
4pp
67%
4pp
-13%
-2%
88%
10pp
88%
10pp
8%
-26%
19%
5pp
19%
5pp
-3%
7%
19%
5pp
19%
5pp
-3%
7%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
110%
8pp
88%
1pp
7%
21%
114%
7pp
94%
0pp
7%
23%
17%
3pp
14%
1pp
1%
9%
17%
3pp
14%
1pp
1%
9%
Shendong
305%
8pp
362%
9pp
11%
36%
309%
8pp
331%
6pp
13%
21%
47%
5pp
48%
3pp
3%
0%
47%
5pp
48%
3pp
3%
0%
Northern China
16%
2pp
11%
0pp
3%
5%
96%
4pp
94%
3pp
2%
2%
28%
4pp
30%
3pp
1%
0%
28%
4pp
30%
3pp
1%
0%
Eastern China
-16%
6pp
-15%
4pp
16%
13%
43%
8pp
43%
5pp
19%
17%
26%
3pp
28%
2pp
-4%
-5%
26%
3pp
28%
2pp
-4%
-5%
Western China
23%
1pp
34%
5pp
1%
-3%
100%
1pp
132%
6pp
2%
-1%
47%
1pp
64%
5pp
-9%
-8%
47%
1pp
64%
5pp
-9%
-8%
Sub-total
50%
6pp
43%
2pp
0%
8%
102%
6pp
96%
3pp
6%
12%
26%
3pp
26%
2pp
2%
5%
26%
3pp
26%
2pp
2%
5%