China Business Report (up to 3/29/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
89%
4pp
102%
6pp
-17%
27%
69%
8pp
69%
6pp
9%
-1%
22%
5pp
22%
4pp
2%
7%
22%
5pp
22%
4pp
2%
7%
GW
157%
1pp
183%
5pp
-32%
61%
76%
5pp
74%
4pp
0%
-9%
43%
7pp
42%
5pp
-7%
-4%
43%
7pp
42%
5pp
-7%
-4%
GJ
146%
8pp
213%
18pp
5%
32%
105%
7pp
100%
5pp
19%
20%
5%
1pp
4%
1pp
-4%
-3%
5%
1pp
4%
1pp
-4%
-3%
BS
83%
8pp
87%
7pp
3%
-14%
-7%
8pp
-11%
6pp
20%
-3%
-53%
-2pp
-54%
-4pp
9%
0%
-53%
-2pp
-54%
-4pp
9%
0%
GL
65%
21pp
69%
22pp
9%
18%
119%
15pp
119%
15pp
-6%
17%
8%
3pp
8%
3pp
-28%
-5%
8%
3pp
8%
3pp
-28%
-5%
BM
140%
6pp
140%
5pp
-7%
54%
44%
6pp
35%
4pp
-3%
-8%
29%
7pp
26%
5pp
-1%
10%
29%
7pp
26%
5pp
-1%
10%
EM
240%
-18pp
240%
-18pp
3%
379%
-47%
-11pp
-47%
-11pp
27%
-29%
-3%
-7pp
-4%
-7pp
42%
17%
-3%
-7pp
-4%
-7pp
42%
17%
EW
1637%
21pp
1637%
21pp
2%
656%
120%
6pp
121%
6pp
16%
76%
77%
4pp
77%
4pp
21%
52%
77%
4pp
77%
4pp
21%
52%
EB
1000%
48pp
1000%
48pp
1000%
1000%
1000%
42pp
1000%
42pp
1000%
1000%
1000%
46pp
1000%
46pp
1000%
1000%
1000%
46pp
1000%
46pp
1000%
1000%
ALL Brand
105%
3pp
120%
6pp
-20%
34%
69%
7pp
68%
6pp
9%
-4%
23%
5pp
23%
4pp
0%
4%
23%
5pp
23%
4pp
0%
4%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
110%
11pp
107%
7pp
6%
19%
89%
6pp
84%
3pp
5%
16%
16%
4pp
13%
2pp
1%
8%
16%
4pp
13%
2pp
1%
8%
Shendong
220%
13pp
195%
6pp
-40%
-23%
187%
12pp
174%
7pp
34%
23%
31%
6pp
26%
2pp
4%
1%
31%
6pp
26%
2pp
4%
1%
Northern China
3%
4pp
10%
6pp
-9%
1%
77%
6pp
83%
7pp
4%
8%
27%
7pp
28%
6pp
2%
7%
27%
7pp
28%
6pp
2%
7%
Eastern China
68%
10pp
85%
12pp
-3%
2%
72%
8pp
83%
10pp
12%
16%
19%
3pp
18%
2pp
-9%
-6%
19%
3pp
18%
2pp
-9%
-6%
Western China
140%
2pp
196%
11pp
-5%
35%
158%
3pp
213%
11pp
7%
24%
48%
2pp
57%
4pp
-16%
-7%
48%
2pp
57%
4pp
-16%
-7%
E-shop
286%
0pp
286%
0pp
-14%
287%
17%
2pp
17%
2pp
-3%
11%
21%
4pp
21%
4pp
-1%
9%
21%
4pp
21%
4pp
-1%
9%
China total
105%
3pp
120%
6pp
-20%
34%
69%
7pp
68%
6pp
9%
-4%
23%
5pp
23%
4pp
0%
4%
23%
5pp
23%
4pp
0%
4%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
164%
13pp
164%
13pp
-3%
37%
118%
9pp
118%
9pp
2%
6%
10%
7pp
10%
7pp
0%
5%
10%
7pp
10%
7pp
0%
5%
Shendong
146%
14pp
146%
14pp
-60%
-46%
145%
13pp
145%
13pp
37%
19%
15%
5pp
15%
5pp
1%
-2%
15%
5pp
15%
5pp
1%
-2%
Northern China
42%
9pp
42%
9pp
-2%
20%
125%
12pp
125%
12pp
9%
16%
28%
13pp
28%
13pp
0%
15%
28%
13pp
28%
13pp
0%
15%
Eastern China
126%
15pp
126%
15pp
-10%
6%
125%
11pp
125%
11pp
-1%
6%
14%
2pp
14%
2pp
-17%
-8%
14%
2pp
14%
2pp
-17%
-8%
Western China
827%
6pp
827%
6pp
4%
96%
485%
16pp
485%
16pp
26%
72%
53%
3pp
53%
3pp
-24%
-7%
53%
3pp
53%
3pp
-24%
-7%
E-shop
286%
0pp
286%
0pp
-14%
287%
17%
2pp
17%
2pp
-3%
11%
21%
4pp
21%
4pp
-1%
9%
21%
4pp
21%
4pp
-1%
9%
Sub-total
198%
4pp
198%
4pp
-23%
54%
69%
8pp
69%
8pp
9%
-20%
20%
5pp
20%
5pp
-2%
6%
20%
5pp
20%
5pp
-2%
6%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
92%
10pp
80%
4pp
9%
13%
80%
5pp
66%
0pp
5%
19%
18%
3pp
14%
1pp
1%
9%
18%
3pp
14%
1pp
1%
9%
Shendong
400%
12pp
456%
9pp
38%
46%
249%
8pp
260%
5pp
14%
24%
52%
5pp
52%
3pp
3%
1%
52%
5pp
52%
3pp
3%
1%
Northern China
-13%
2pp
-10%
3pp
-12%
-8%
58%
4pp
60%
3pp
2%
4%
26%
4pp
28%
3pp
1%
1%
26%
4pp
28%
3pp
1%
1%
Eastern China
30%
7pp
38%
6pp
-1%
-7%
33%
7pp
32%
4pp
16%
14%
25%
3pp
27%
3pp
-2%
-3%
25%
3pp
27%
3pp
-2%
-3%
Western China
21%
9pp
27%
8pp
8%
-1%
65%
1pp
87%
6pp
3%
-2%
45%
1pp
61%
5pp
-8%
-7%
45%
1pp
61%
5pp
-8%
-7%
Sub-total
43%
7pp
40%
4pp
-2%
1%
70%
5pp
67%
2pp
4%
11%
26%
3pp
26%
2pp
2%
6%
26%
3pp
26%
2pp
2%
6%