China Business Report (up to 4/5/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
77%
7pp
83%
7pp
-6%
8%
88%
8pp
93%
8pp
-1%
0%
88%
8pp
93%
8pp
-1%
0%
25%
5pp
25%
4pp
1%
6%
GW
133%
2pp
146%
4pp
-18%
19%
111%
6pp
109%
4pp
-10%
-12%
111%
6pp
109%
4pp
-10%
-12%
48%
7pp
46%
6pp
-8%
-4%
GJ
229%
8pp
231%
7pp
-2%
13%
326%
8pp
327%
7pp
9%
25%
326%
8pp
327%
7pp
9%
25%
13%
2pp
13%
2pp
-4%
-2%
BS
33%
23pp
14%
13pp
24%
-14%
16%
12pp
10%
9pp
41%
5%
16%
12pp
10%
9pp
41%
5%
-50%
-2pp
-52%
-3pp
10%
0%
GL
80%
19pp
80%
19pp
20%
47%
121%
18pp
121%
18pp
18%
47%
121%
18pp
121%
18pp
18%
47%
12%
3pp
12%
3pp
-26%
-3%
BM
166%
8pp
122%
-1pp
-7%
-7%
81%
9pp
47%
-1pp
1%
-25%
81%
9pp
47%
-1pp
1%
-25%
33%
7pp
28%
5pp
-1%
7%
EM
18%
-13pp
18%
-13pp
-26%
56%
78%
-7pp
79%
-7pp
-12%
111%
78%
-7pp
79%
-7pp
-12%
111%
-1%
-7pp
-1%
-7pp
39%
21%
EW
3237%
13pp
3237%
13pp
2%
1235%
82%
-15pp
82%
-15pp
-23%
222%
82%
-15pp
82%
-15pp
-23%
222%
78%
3pp
78%
3pp
17%
58%
EB
1000%
49pp
1000%
49pp
1000%
1000%
1000%
51pp
1000%
51pp
1000%
1000%
1000%
51pp
1000%
51pp
1000%
1000%
1000%
47pp
1000%
47pp
1000%
1000%
ALL Brand
90%
6pp
96%
6pp
-9%
8%
96%
8pp
98%
7pp
-3%
-12%
96%
8pp
98%
7pp
-3%
-12%
27%
5pp
26%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
210%
11pp
206%
7pp
-2%
2%
229%
10pp
224%
7pp
2%
13%
229%
10pp
224%
7pp
2%
13%
22%
5pp
19%
3pp
1%
8%
Shendong
344%
7pp
366%
8pp
9%
28%
253%
6pp
299%
11pp
9%
22%
253%
6pp
299%
11pp
9%
22%
40%
6pp
35%
3pp
4%
2%
Northern China
31%
6pp
37%
7pp
-6%
17%
51%
6pp
57%
7pp
-3%
20%
51%
6pp
57%
7pp
-3%
20%
28%
7pp
30%
6pp
1%
7%
Eastern China
26%
6pp
35%
9pp
5%
11%
48%
8pp
58%
10pp
6%
8%
48%
8pp
58%
10pp
6%
8%
21%
3pp
21%
3pp
-9%
-5%
Western China
87%
-2pp
114%
5pp
-9%
14%
61%
2pp
91%
10pp
-6%
-18%
61%
2pp
91%
10pp
-6%
-18%
50%
2pp
59%
4pp
-16%
-8%
E-shop
80%
1pp
80%
1pp
-18%
76%
13%
-2pp
13%
-2pp
-17%
-48%
13%
-2pp
13%
-2pp
-17%
-48%
22%
4pp
22%
4pp
-2%
11%
China total
90%
6pp
96%
6pp
-9%
8%
96%
8pp
98%
7pp
-3%
-12%
96%
8pp
98%
7pp
-3%
-12%
27%
5pp
26%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
225%
15pp
225%
15pp
-16%
-13%
239%
14pp
239%
14pp
4%
12%
239%
14pp
239%
14pp
4%
12%
17%
8pp
17%
8pp
0%
6%
Shendong
243%
13pp
243%
13pp
33%
34%
250%
12pp
250%
12pp
39%
35%
250%
12pp
250%
12pp
39%
35%
22%
6pp
22%
6pp
3%
0%
Northern China
61%
10pp
61%
10pp
-2%
22%
77%
11pp
77%
11pp
5%
27%
77%
11pp
77%
11pp
5%
27%
32%
13pp
32%
13pp
1%
15%
Eastern China
56%
9pp
56%
9pp
9%
22%
84%
11pp
84%
11pp
9%
8%
84%
11pp
84%
11pp
9%
8%
18%
3pp
18%
3pp
-15%
-7%
Western China
262%
0pp
262%
0pp
-3%
30%
393%
1pp
393%
1pp
-10%
40%
393%
1pp
393%
1pp
-10%
40%
63%
3pp
63%
3pp
-25%
-6%
E-shop
80%
1pp
80%
1pp
-18%
76%
13%
-2pp
13%
-2pp
-17%
-48%
13%
-2pp
13%
-2pp
-17%
-48%
22%
4pp
22%
4pp
-2%
11%
Sub-total
112%
8pp
112%
8pp
-9%
11%
99%
9pp
99%
9pp
1%
-19%
99%
9pp
99%
9pp
1%
-19%
24%
5pp
24%
5pp
-3%
5%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
205%
9pp
197%
4pp
4%
8%
225%
9pp
216%
4pp
2%
14%
225%
9pp
216%
4pp
2%
14%
25%
3pp
21%
1pp
1%
9%
Shendong
495%
-2pp
848%
17pp
-29%
13%
255%
0pp
410%
14pp
-22%
6%
255%
0pp
410%
14pp
-22%
6%
61%
5pp
64%
4pp
1%
1%
Northern China
17%
3pp
20%
4pp
-7%
15%
39%
4pp
45%
4pp
-7%
16%
39%
4pp
45%
4pp
-7%
16%
26%
4pp
29%
3pp
0%
2%
Eastern China
1%
4pp
5%
3pp
-3%
-1%
19%
6pp
22%
4pp
0%
2%
19%
6pp
22%
4pp
0%
2%
26%
4pp
27%
3pp
-2%
-3%
Western China
20%
-1pp
25%
2pp
-6%
1%
-3%
6pp
1%
5pp
3%
-34%
-3%
6pp
1%
5pp
3%
-34%
41%
1pp
56%
5pp
-6%
-9%
Sub-total
76%
6pp
79%
4pp
-9%
5%
94%
7pp
97%
5pp
-9%
1%
94%
7pp
29%
5pp
-9%
1%
29%
4pp
29%
2pp
1%
5%