China Business Report (up to 4/7/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
65%
3pp
73%
4pp
-14%
23%
70%
6pp
75%
6pp
-7%
-3%
70%
6pp
75%
6pp
-7%
-3%
25%
5pp
25%
4pp
1%
6%
GW
109%
-2pp
123%
2pp
-25%
42%
100%
3pp
101%
3pp
-17%
-12%
100%
3pp
101%
3pp
-17%
-12%
48%
7pp
47%
5pp
-8%
-3%
GJ
201%
15pp
191%
10pp
16%
27%
263%
10pp
261%
8pp
10%
24%
263%
10pp
261%
8pp
10%
24%
14%
2pp
13%
2pp
-4%
-2%
BS
15%
20pp
28%
21pp
17%
-4%
13%
15pp
13%
13pp
31%
-2%
13%
15pp
13%
13pp
31%
-2%
-50%
-1pp
-51%
-2pp
9%
0%
GL
165%
19pp
165%
19pp
28%
53%
127%
19pp
127%
19pp
23%
47%
127%
19pp
127%
19pp
23%
47%
13%
4pp
13%
4pp
-25%
-2%
BM
230%
4pp
204%
1pp
-18%
61%
103%
5pp
72%
-2pp
-7%
-18%
103%
5pp
72%
-2pp
-7%
-18%
34%
7pp
29%
5pp
-2%
8%
EM
132%
-11pp
133%
-11pp
-25%
215%
86%
-9pp
86%
-9pp
-16%
135%
86%
-9pp
86%
-9pp
-16%
135%
0%
-7pp
0%
-7pp
37%
22%
EW
711%
2pp
711%
2pp
-4%
605%
131%
-14pp
131%
-14pp
-19%
334%
131%
-14pp
131%
-14pp
-19%
334%
79%
3pp
79%
3pp
16%
62%
EB
1000%
49pp
1000%
49pp
1000%
1000%
1000%
50pp
1000%
50pp
1000%
1000%
1000%
50pp
1000%
50pp
1000%
1000%
1000%
47pp
1000%
47pp
1000%
1000%
ALL Brand
83%
2pp
93%
4pp
-17%
31%
81%
6pp
85%
5pp
-9%
-15%
81%
6pp
85%
5pp
-9%
-15%
27%
5pp
27%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
132%
10pp
131%
7pp
3%
6%
190%
10pp
186%
7pp
2%
11%
190%
10pp
186%
7pp
2%
11%
23%
5pp
20%
3pp
1%
8%
Shendong
227%
15pp
233%
13pp
36%
47%
218%
8pp
251%
11pp
14%
25%
218%
8pp
251%
11pp
14%
25%
40%
6pp
35%
3pp
4%
2%
Northern China
29%
5pp
33%
5pp
-8%
16%
32%
6pp
37%
6pp
-5%
16%
32%
6pp
37%
6pp
-5%
16%
27%
7pp
29%
6pp
1%
7%
Eastern China
30%
9pp
44%
12pp
16%
20%
32%
9pp
44%
11pp
10%
10%
32%
9pp
44%
11pp
10%
10%
21%
4pp
21%
3pp
-8%
-5%
Western China
50%
-1pp
74%
7pp
-6%
13%
44%
1pp
69%
9pp
-6%
-12%
44%
1pp
69%
9pp
-6%
-12%
49%
2pp
58%
4pp
-15%
-7%
E-shop
222%
-2pp
222%
-2pp
-20%
238%
48%
-4pp
48%
-4pp
-19%
-33%
48%
-4pp
48%
-4pp
-19%
-33%
23%
4pp
23%
4pp
-3%
12%
China total
83%
2pp
93%
4pp
-17%
31%
81%
6pp
85%
5pp
-9%
-15%
81%
6pp
85%
5pp
-9%
-15%
27%
5pp
27%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
166%
14pp
166%
14pp
4%
7%
207%
15pp
207%
15pp
3%
9%
207%
15pp
207%
15pp
3%
9%
18%
8pp
18%
8pp
0%
6%
Shendong
162%
21pp
162%
21pp
61%
54%
207%
15pp
207%
15pp
42%
38%
207%
15pp
207%
15pp
42%
38%
23%
6pp
23%
6pp
3%
0%
Northern China
54%
9pp
54%
9pp
-5%
22%
55%
10pp
55%
10pp
0%
23%
55%
10pp
55%
10pp
0%
23%
31%
13pp
31%
13pp
0%
15%
Eastern China
77%
12pp
77%
12pp
25%
27%
70%
12pp
70%
12pp
15%
14%
70%
12pp
70%
12pp
15%
14%
18%
3pp
18%
3pp
-14%
-6%
Western China
216%
1pp
216%
1pp
4%
39%
283%
1pp
283%
1pp
-6%
36%
283%
1pp
283%
1pp
-6%
36%
63%
3pp
63%
3pp
-24%
-6%
E-shop
222%
-2pp
222%
-2pp
-20%
238%
48%
-4pp
48%
-4pp
-19%
-33%
48%
-4pp
48%
-4pp
-19%
-33%
23%
4pp
23%
4pp
-3%
12%
Sub-total
131%
2pp
131%
2pp
-19%
59%
96%
6pp
96%
6pp
-8%
-19%
96%
6pp
96%
6pp
-8%
-19%
25%
5pp
25%
5pp
-3%
6%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
121%
9pp
113%
4pp
3%
5%
184%
9pp
175%
4pp
2%
12%
184%
9pp
175%
4pp
2%
12%
25%
4pp
21%
1pp
1%
9%
Shendong
329%
3pp
501%
14pp
-7%
30%
231%
0pp
358%
12pp
-21%
7%
231%
0pp
358%
12pp
-21%
7%
61%
5pp
64%
4pp
1%
1%
Northern China
19%
2pp
22%
3pp
-8%
12%
22%
3pp
26%
4pp
-8%
12%
22%
3pp
26%
4pp
-8%
12%
25%
3pp
28%
3pp
0%
2%
Eastern China
-7%
5pp
-1%
5pp
2%
5%
1%
6pp
6%
5pp
2%
0%
1%
6pp
6%
5pp
2%
0%
24%
4pp
26%
3pp
-1%
-2%
Western China
-2%
1pp
4%
3pp
-3%
-1%
-10%
5pp
-6%
5pp
2%
-27%
-10%
5pp
-6%
5pp
2%
-27%
39%
1pp
54%
5pp
-5%
-9%
Sub-total
52%
6pp
54%
4pp
-6%
5%
70%
6pp
72%
5pp
-8%
1%
70%
6pp
29%
5pp
-8%
1%
29%
4pp
29%
2pp
1%
5%