China Business Report (up to 4/10/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
52%
5pp
55%
5pp
-6%
14%
72%
7pp
76%
6pp
-4%
1%
72%
7pp
76%
6pp
-4%
1%
26%
5pp
26%
4pp
1%
6%
GW
75%
2pp
81%
3pp
-15%
26%
98%
4pp
100%
3pp
-14%
-8%
98%
4pp
100%
3pp
-14%
-8%
49%
7pp
48%
5pp
-8%
-2%
GJ
146%
12pp
141%
9pp
20%
26%
232%
10pp
228%
7pp
12%
25%
232%
10pp
228%
7pp
12%
25%
15%
3pp
15%
2pp
-4%
-2%
BS
-8%
17pp
1%
18pp
21%
-16%
1%
14pp
5%
14pp
30%
-10%
1%
14pp
5%
14pp
30%
-10%
-49%
-1pp
-50%
-2pp
10%
-1%
GL
162%
17pp
162%
17pp
19%
56%
138%
18pp
138%
18pp
19%
49%
138%
18pp
138%
18pp
19%
49%
15%
4pp
15%
4pp
-25%
-2%
BM
95%
2pp
82%
-1pp
-6%
33%
99%
5pp
76%
0pp
-5%
-11%
99%
5pp
76%
0pp
-5%
-11%
35%
7pp
31%
5pp
-2%
9%
EM
-6%
-2pp
-6%
-2pp
22%
-2%
33%
-4pp
33%
-3pp
9%
45%
33%
-4pp
33%
-3pp
9%
45%
0%
-7pp
-1%
-7pp
38%
21%
EW
404%
1pp
404%
1pp
1%
380%
232%
-6pp
232%
-6pp
-10%
333%
232%
-6pp
232%
-6pp
-10%
333%
84%
3pp
84%
3pp
16%
66%
EB
1000%
49pp
1000%
49pp
1000%
1000%
1000%
50pp
1000%
50pp
1000%
1000%
1000%
50pp
1000%
50pp
1000%
1000%
1000%
47pp
1000%
47pp
1000%
1000%
ALL Brand
63%
4pp
67%
4pp
-6%
20%
82%
6pp
86%
5pp
-6%
-11%
82%
6pp
86%
5pp
-6%
-11%
28%
5pp
28%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
100%
9pp
100%
7pp
8%
11%
166%
10pp
163%
7pp
5%
12%
166%
10pp
163%
7pp
5%
12%
24%
5pp
21%
3pp
1%
8%
Shendong
121%
9pp
127%
9pp
24%
30%
199%
8pp
221%
10pp
17%
27%
199%
8pp
221%
10pp
17%
27%
41%
6pp
36%
3pp
5%
2%
Northern China
32%
8pp
34%
7pp
-2%
11%
44%
7pp
48%
7pp
-3%
15%
44%
7pp
48%
7pp
-3%
15%
29%
7pp
31%
7pp
1%
7%
Eastern China
37%
8pp
47%
10pp
12%
21%
41%
9pp
52%
10pp
10%
14%
41%
9pp
52%
10pp
10%
14%
22%
4pp
22%
3pp
-7%
-4%
Western China
60%
0pp
78%
6pp
-6%
16%
58%
1pp
83%
8pp
-5%
-5%
58%
1pp
83%
8pp
-5%
-5%
50%
2pp
60%
4pp
-15%
-7%
E-shop
73%
-1pp
73%
-1pp
-10%
79%
54%
-2pp
54%
-2pp
-14%
-28%
54%
-2pp
54%
-2pp
-14%
-28%
24%
4pp
24%
4pp
-3%
13%
China total
63%
4pp
67%
4pp
-6%
20%
82%
6pp
86%
5pp
-6%
-11%
82%
6pp
86%
5pp
-6%
-11%
28%
5pp
28%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
125%
13pp
125%
13pp
11%
14%
188%
14pp
188%
14pp
8%
14%
188%
14pp
188%
14pp
8%
14%
19%
8pp
19%
8pp
0%
6%
Shendong
89%
14pp
89%
14pp
42%
36%
176%
13pp
176%
13pp
40%
36%
176%
13pp
176%
13pp
40%
36%
23%
6pp
23%
6pp
3%
0%
Northern China
56%
15pp
56%
15pp
11%
22%
69%
13pp
69%
13pp
8%
25%
69%
13pp
69%
13pp
8%
25%
33%
13pp
33%
13pp
1%
15%
Eastern China
82%
12pp
82%
12pp
18%
25%
79%
12pp
79%
12pp
14%
15%
79%
12pp
79%
12pp
14%
15%
20%
4pp
20%
4pp
-14%
-6%
Western China
150%
2pp
150%
2pp
-7%
24%
259%
1pp
259%
1pp
-7%
34%
259%
1pp
259%
1pp
-7%
34%
65%
3pp
65%
3pp
-24%
-6%
E-shop
73%
-1pp
73%
-1pp
-10%
79%
54%
-2pp
54%
-2pp
-14%
-28%
54%
-2pp
54%
-2pp
-14%
-28%
24%
4pp
24%
4pp
-3%
13%
Sub-total
83%
5pp
83%
5pp
-5%
30%
96%
6pp
96%
6pp
-5%
-15%
96%
6pp
96%
6pp
-5%
-15%
26%
5pp
26%
5pp
-3%
7%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
91%
8pp
86%
4pp
7%
11%
158%
8pp
151%
4pp
4%
12%
158%
8pp
151%
4pp
4%
12%
26%
4pp
22%
1pp
1%
9%
Shendong
166%
2pp
250%
11pp
-6%
15%
225%
1pp
339%
12pp
-15%
12%
225%
1pp
339%
12pp
-15%
12%
62%
6pp
66%
4pp
1%
1%
Northern China
22%
3pp
21%
2pp
-9%
5%
33%
3pp
35%
3pp
-9%
10%
33%
3pp
35%
3pp
-9%
10%
26%
3pp
29%
3pp
0%
2%
Eastern China
4%
5pp
3%
3pp
3%
10%
11%
6pp
14%
4pp
2%
7%
11%
6pp
14%
4pp
2%
7%
24%
4pp
26%
3pp
-1%
-2%
Western China
22%
1pp
30%
3pp
0%
11%
5%
4pp
10%
5pp
3%
-18%
5%
4pp
10%
5pp
3%
-18%
40%
1pp
55%
5pp
-5%
-8%
Sub-total
46%
5pp
46%
3pp
-2%
7%
72%
6pp
73%
4pp
-6%
3%
72%
6pp
30%
4pp
-6%
3%
30%
4pp
30%
2pp
1%
5%