China Business Report (up to 4/11/2021)
China Brand Product GP, GP margin, ASP and ATV performance by Brand
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GP
GP%
Shop GP
Shop GP%
 
ASP
ATV
GM+GG
46%
5pp
48%
4pp
-4%
13%
69%
7pp
73%
6pp
-3%
7%
69%
7pp
73%
6pp
-3%
7%
26%
5pp
27%
4pp
1%
6%
GW
66%
2pp
72%
3pp
-13%
23%
93%
4pp
95%
3pp
-13%
10%
93%
4pp
95%
3pp
-13%
10%
49%
7pp
48%
5pp
-8%
-2%
GJ
137%
11pp
133%
8pp
18%
25%
232%
10pp
229%
8pp
14%
25%
232%
10pp
229%
8pp
14%
25%
17%
3pp
16%
2pp
-4%
-2%
BS
-12%
18pp
-8%
18pp
25%
-13%
2%
15pp
5%
14pp
31%
-11%
2%
15pp
5%
14pp
31%
-11%
-49%
-1pp
-50%
-2pp
10%
-1%
GL
153%
17pp
153%
17pp
19%
55%
138%
18pp
138%
18pp
19%
51%
138%
18pp
138%
18pp
19%
51%
16%
4pp
16%
4pp
-25%
-1%
BM
81%
3pp
68%
-1pp
-4%
29%
91%
5pp
69%
0pp
-3%
-6%
91%
5pp
69%
0pp
-3%
-6%
35%
7pp
30%
5pp
-2%
9%
EM
-16%
-1pp
-16%
-1pp
24%
-15%
19%
-3pp
19%
-2pp
17%
27%
19%
-3pp
19%
-2pp
17%
27%
-1%
-7pp
-1%
-7pp
38%
20%
EW
399%
3pp
399%
3pp
3%
334%
230%
-5pp
230%
-5pp
-9%
313%
230%
-5pp
230%
-5pp
-9%
313%
85%
3pp
85%
3pp
16%
66%
EB
1000%
49pp
1000%
49pp
1000%
1000%
1000%
50pp
1000%
50pp
1000%
1000%
1000%
50pp
1000%
50pp
1000%
1000%
1000%
47pp
1000%
47pp
1000%
1000%
ALL Brand
56%
4pp
59%
4pp
-4%
17%
79%
6pp
82%
5pp
-4%
8%
79%
6pp
82%
5pp
-4%
8%
28%
5pp
28%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by Region
 
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
91%
9pp
91%
7pp
7%
11%
160%
10pp
157%
7pp
5%
12%
160%
10pp
157%
7pp
5%
12%
25%
5pp
21%
3pp
1%
8%
Shendong
96%
7pp
106%
8pp
20%
27%
182%
7pp
203%
9pp
15%
25%
182%
7pp
203%
9pp
15%
25%
41%
6pp
36%
3pp
5%
2%
Northern China
30%
7pp
29%
6pp
-2%
12%
42%
7pp
45%
6pp
-3%
14%
42%
7pp
45%
6pp
-3%
14%
29%
7pp
31%
6pp
1%
7%
Eastern China
30%
8pp
37%
9pp
14%
21%
40%
8pp
50%
10pp
10%
14%
40%
8pp
50%
10pp
10%
14%
22%
4pp
22%
3pp
-7%
-4%
Western China
59%
0pp
77%
6pp
-5%
17%
57%
1pp
81%
8pp
-6%
-3%
57%
1pp
81%
8pp
-6%
-3%
50%
2pp
60%
4pp
-15%
-7%
E-shop
60%
-1pp
60%
-1pp
-8%
62%
50%
-1pp
50%
-1pp
-12%
55%
50%
-1pp
50%
-1pp
-12%
55%
24%
4pp
24%
4pp
-3%
13%
China total
56%
4pp
59%
4pp
-4%
17%
79%
6pp
82%
5pp
-4%
8%
79%
6pp
82%
5pp
-4%
8%
28%
5pp
28%
4pp
-1%
4%
China Brand Product GP, GP margin, ASP and ATV performance by DOS and AD
DOS
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
118%
13pp
118%
13pp
10%
14%
178%
14pp
178%
14pp
7%
13%
178%
14pp
178%
14pp
7%
13%
19%
8pp
19%
8pp
0%
6%
Shendong
74%
12pp
74%
12pp
39%
35%
161%
12pp
161%
12pp
38%
35%
161%
12pp
161%
12pp
38%
35%
24%
6pp
24%
6pp
4%
0%
Northern China
52%
14pp
52%
14pp
10%
24%
67%
13pp
67%
13pp
8%
24%
67%
13pp
67%
13pp
8%
24%
33%
13pp
33%
13pp
1%
15%
Eastern China
67%
12pp
67%
12pp
20%
29%
78%
12pp
78%
12pp
14%
18%
78%
12pp
78%
12pp
14%
18%
20%
4pp
20%
4pp
-14%
-5%
Western China
145%
2pp
145%
2pp
-5%
26%
235%
2pp
235%
2pp
-8%
30%
235%
2pp
235%
2pp
-8%
30%
65%
3pp
65%
3pp
-24%
-6%
E-shop
60%
-1pp
60%
-1pp
-8%
62%
50%
-1pp
50%
-1pp
-12%
55%
50%
-1pp
50%
-1pp
-12%
55%
24%
4pp
24%
4pp
-3%
13%
Sub-total
73%
5pp
73%
5pp
-3%
27%
91%
7pp
91%
7pp
-3%
11%
91%
7pp
91%
7pp
-3%
11%
27%
5pp
27%
5pp
-3%
7%
AD
Week
MTD
QTD
YTD
 
GP
GP%
Shop GP
 
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
GP
GP%
Shop GP
Shop GP%
ASP
ATV
Southern China
82%
7pp
78%
4pp
6%
9%
153%
8pp
146%
4pp
4%
12%
153%
8pp
146%
4pp
4%
12%
27%
4pp
23%
1pp
1%
9%
Shendong
124%
1pp
204%
11pp
-8%
12%
205%
1pp
314%
12pp
-15%
10%
205%
1pp
314%
12pp
-15%
10%
62%
5pp
66%
4pp
0%
1%
Northern China
19%
3pp
15%
0pp
-9%
6%
32%
3pp
32%
2pp
-8%
9%
32%
3pp
32%
2pp
-8%
9%
26%
4pp
28%
3pp
0%
2%
Eastern China
2%
5pp
-1%
2pp
5%
9%
11%
5pp
13%
4pp
3%
5%
11%
5pp
13%
4pp
3%
5%
24%
4pp
26%
3pp
-1%
-2%
Western China
21%
1pp
30%
4pp
0%
11%
6%
4pp
12%
5pp
2%
-16%
6%
4pp
12%
5pp
2%
-16%
40%
1pp
54%
5pp
-5%
-8%
Sub-total
42%
5pp
40%
3pp
-2%
7%
70%
6pp
70%
4pp
-6%
3%
70%
6pp
30%
4pp
-6%
3%
30%
4pp
30%
2pp
1%
5%